Social media platforms like Facebook, Instagram, Twitter, LinkedIn, Youtube, TikTok and Pinterest present endless opportunities for real estate agents to build trust, network, engage followers and generate leads.
To help you out, we’ve put together the ultimate 2021 social media calendar for Australian real estate agents. It includes notable Australian events, public holidays, social media holidays and real estate conferences.
January
1: New Year’s Day
20: Cheese Lovers Day #CheeseLoversDay
24: National Compliment Day #NationalComplimentDay
26: Australia Day #AustraliaDay
28: Data Privacy Day #PrivacyAware
February
8: Royal Hobart Regatta (TAS only)
8 - 21: Australian Open in Melbourne
9: Pizza Day #NationalPizzaDay
12: Lunar New Year (Year of the Ox)
14: Valentine’s Day #ValentinesDay #vday
16: Shrove Tuesday or Pancake Day
17: Ash Wednesday
17: Random Acts of Kindness Day
24: Launceston Cup (TAS only)
26 Feb - 14 Mar: Enlighten Festival in Canberra #EnlightenFestival
March
1: Labour Day (WA only)
5: Employee Appreciation Day #EmployeeAppreciationDay
6: Mardis Gras Parade in Sydney
8: International Women’s Day #ChooseToChallenge #IWD2021
8: March Public Holiday (SA only)
8: Canberra Day (ACT only)
8: Labour Day (VIC only)
8: Eight Hours Day (TAS only)
10 - 14: World's Greatest Shave
11 - 20: Melbourne Fashion Festival (VIC only)
14: Pi Day #PiDay #InternationalDayofMathematics
17: St Patrick’s Day #StPatricksDay
18 - 21: Australian Grand Prix (VIC only)
18 - 19: PM Reach Conference in Creswick
21: Harmony Day
22: World Water Day #Water2me
23: National Puppy Day #NationalPuppyDay
27: Earth Hour
April
1: April Fools’ Day #AprilFoolsDay
2: Good Friday
3: Easter Saturday
4: Easter Sunday
5: Easter Monday
13: National Scrabble Day
17: Haiku Poetry Day #HaikuPoetryDay
22: Earth Day
25: Anzac Day
26: Anzac Day Holiday
May
1: May Day #MayDay
2: International Harry Potter Day
1 - 7: Property Manager Mental Health Week #PMConversations
4: Star Wars Day #StarWarsDay #Maythe4thBeWithYou
3: Labour Day (QLD only)
3: May Day (NT only)
5: Cinco De Mayo #CincoDeMayo
7: AGFEST (TAS only)
9: Mother’s Day #MothersDay
17 - 23: National Volunteer Week
20: PM Thrive Hobart
21: PM Thrive Launceston
27: Australia's Biggest Morning Tea #BiggestMorningTea
28: Hamburger Day #NationalHamburgerDay
30 - 31: AREC in the Gold Coast
31: Reconciliation Day (ACT only)
June
5: World Environment Day #WorldEnvironmentDay
7: Western Australia Day (WA only)
14: Queen's Birthday (National except QLD & WA)
14 - 20: Men’s Health Week
20 - 26: Refugee Week
20: International Surfing Day #InternationalSurfingDay
21: World Music Day #WorldMusicDay
30: Social Media Day #SocialMediaDay #SMDay
30: End of Financial Year #EOFY
July
1 - 31: Dry July #DryJuly
7: World Chocolate Day #WorldChocolateDay
17: World Emoji Day #WorldEmojiDay
23: Darwin Show Day (NT only)
30: RE-edge in Melbourne
30: Schools Tree Day
August
1: National Tree Day #NationalTreeDay
2: Picnic Day (NT only)
6 - 28: Vivid Festival in Sydney
8: City2Surf in Sydney
11: Ekka Wednesday (QLD only)
13: International Left-handers Day #LeftHandersDay
16: RSPCA Cupcake Day #RSPCACupcakeDay
September
5: Father’s Day #FathersDay
9: R U OK Day #RUOK
27: Queen's Birthday (WA only)
October
1: International Coffee Day #InternationalCoffeeDay
4: World Animal Day #WorldAnimalDay
4: Queen's Birthday (QLD only)
4: Labour Day (ACT, NSW & SA only)
7: Royal Launceston Show (TAS only)
14 - 15: PMLR in Geelong
16: National Boss’ Day #BossDay
21: Royal Hobart Show (TAS only)
29: International Internet Day #InternetDay
31: Halloween #Halloween
November
26: National Cake Day #CakeDay
26: Thank a Property Manager Day
December
24: Christmas Eve
25: Christmas #Christmas #Xmas
26: Boxing Day
26: Proclamation Day (SA only)
27: Christmas Holiday
28: Boxing Day Holiday
28: Proclamation Day Holiday (SA only)
31: New Year’s Eve #NYE
Did you find this social media calendar for Australian real estate agents helpful? You might also be interested in:
- 21 new year’s resolutions for real estate agents
- 2021 real estate conference calendar Australia
- PropertyMe Customer Story: Ray White West End
Let us know your thoughts on The ultimate 2021 social media calendar for Australian real estate agents by emailing .